You should be able to get SEVERAL meaningful marketing touches with assets from this episode kit. Look for suggestions and tips on how to use and maximize each section.
Click ⬆️ to listen to the final audio; this is NOT a link to the episode on a podcast directory
7_11_CSTG_Camp_Brigham Dickenson.mp3
If you have a website page sharing your podcast, copy/paste this link ⬇️ to add this episode
Copy/paste: <iframe title="Embed Player" src="https://play.libsyn.com/embed/episode/id/31937667/height/192/theme/modern/size/large/thumbnail/yes/custom-color/fafafa/time-start/00:00:00/playlist-height/200/direction/backward/download/yes/font-color/0e3357" height="192" width="100%" scrolling="no" allowfullscreen="" webkitallowfullscreen="true" mozallowfullscreen="true" oallowfullscreen="true" msallowfullscreen="true" style="border: none;"></iframe>
General notes about the episode are listed on directories (Apple, Spotify, etc.)
💡 Use show notes to describe key points in social posts, in emails, and anywhere you promote
<aside> ✂️ **Episode Title: Boosting Revenue: How CSRs Can Transform Contractor Sales with Brigham Dickinson
Episode Description:**
In this insightful episode host Megan Bedford sits down with Brigham Dickinson, president of Power Selling Pros and founder of the Power Certification program, to discuss growth strategies for the home services industry.
Brigham reveals actionable tactics to boost contractor revenue by engaging customer service representatives (CSRs) more actively in the sales process.
Key highlights include transitioning CSRs from merely booking calls to influencing buying decisions, aiming to increase call conversion rates dramatically—from a 42% industry average to a potential 85%.
He emphasizes the transformative impact of the right mindset, the importance of creating a comfortable environment for customers, and the role of advanced tools like Rilla technology in CSR training.
The episode delves into investing in CSR training, handling price objections, and the benefits of delegating phone answering to third-party services for small businesses.
Additional Resources:
Brigham Dickinson on LinkedIn Power Selling Pros
****Chad on LinkedIn Chad Peterman | CEO | Author Peterman Brothers Website Connect with Megan Bedford Connect with Katie Donovan Learn More About CAMP Digital
Connect with our Sponsor, GoodLeap More on PeopleForward Network Follow PeopleForward Network on LinkedIn ****
Things to listen for:
06:05 Transforming CSRs into highly skilled, efficient professionals.
08:07 Sales process involves active client communication.
10:13 You are better than 42%, book more.
15:29 Customers need to feel understood, cared for.
18:26 Teach handling first 30 seconds for call success.
20:41 Emotion drives decisions, logic justifies them.
23:05 Monitoring calls, training techs, enhancing soft skills.
31:25 Lengthy process, price discrepancies, customer expectations issue.
32:28 Involve team in selling for commission-based pay.
36:17 Engage CSR in selling through training, incentives.
</aside>
📖 Include the episode transcript on your podcast web page (if applicable) to add great SEO
💡 Use the transcript to easily create a blog post 🚨 Transcripts are AI-generated - please edit for grammar and context
7_11_CSTG_Camp_Brigham_Dickenson_mp3.txt