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<aside> ✂️ Episode Title: Know your membership numbers with Andrew Fuselier and Josh Teekell
Episode Description:
Data takes center stage in this "Experience Matters" series episode with smartac.com. In this new monthly series on Can't Stop the Growth, Josh Teekell and Andy Fuselier are revolutionizing the way we think about HVAC and plumbing through technology. This time, they focus on the transformative power of strategic pricing and membership plans that drive business success and customer loyalty. They discuss effectively implementing change without disrupting your organization's rhythm and why incremental adjustments, underpinned by technology tools, could be your ticket to enhancing efficiency and seizing growth opportunities. Together they explore how the numbers you crunch influence perceptions, the delicate balance of initial pricing versus churn rate, and the strategic significance of aligning those dollars with your company's overarching ambitions.
Additional Resources: Chad on LinkedIn Chad Peterman | CEO | Author Peterman Brothers Website Connect with Andy Fuselier Connect with Josh Teekell Learn more about SmartAC.com
Connect with our Sponsor, GoodLeap More on PeopleForward Network Follow PeopleForward Network on LinkedIn
Things to listen for:
01:30 Extended study reveals longevity and customer value.
04:26 Explain why, offer discounts, emphasize benefits.
07:58 Psychology of pricing, perception, and customer retention.
11:31 Plan structure determines sales success and retention.
13:39 Podcast highlights importance of measuring and using data.
17:48 Truck rolls lead to high percentage of low/no fee tickets.
22:33 $10 membership like Costco, appeals to all.
23:46 Structure plan, evaluate, match goals for success.
28:58 Incentives drive people to take action.
30:50 Sell more robust plans, offer smart maintenance.
32:35 Evaluating membership metrics for improvement in companies.
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📖 Include the episode transcript on your podcast web page (if applicable) to add great SEO
💡 Use the transcript to easily create a blog post 🚨 Transcripts are AI-generated - please edit for grammar and context